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  • Buzz the Buzz

    Buzz the Buzz

    Have you ever been in a situation where everyone is "talking" about a particular movie, restaurant, or gadget?  While the subject of the buzz was probably quite noteworthy, what isn't known is how much professional marketing help it got along the way. If you are looking to develop buzz for [More]

  • Viewpoint:  Does Free Always Mean Free?

    Viewpoint: Does Free Always Mean Free?

    Beyond the embarrassing photos, new found friends, professional connections, and social gaming, there lurks a conflict - and conflict of interest - that most people know nothing about. On the one hand there are Social Media venues all of whom have a business model that provides free consumer functionality in [More]

  • Knowledge to Action

    Knowledge to Action

    During the last seven years, this Tipsheet has focused on answering one key question: how can we as individuals translate what we learn into practical advice.  The Tipsheet content has ranged from professional success, management perspective, to digital strategy.  Whatever the topic, each week there is a call to action, [More]

  • Multi-snacking

    Multi-snacking

    When was the last time you ever gave anything (or anyone) your 100% complete, undivided attention?  If you're like most people - and you're honest - it was probably a long, long, time ago. The question is why. Here's one take: as intelligent, capable, and busy people, we have trained [More]

  • Goal Culture

    Goal Culture

    Do you look for shortcuts in order to more efficiently reach your goals?  Do you feel jealous when others achieve before you do?  If so, it's not surprising: you've been programmed that way.  Many organizations set annual goals for their employees; they follow-up with annual evaluations.  Compensation is tied directly [More]

  • Old Year’s Resolutions

    Old Year’s Resolutions

    Have you ever wondered about your New Year's resolutions in December? No, not your upcoming ones, but the ones from last year? If you're like most people, you probably haven't. And the reason why is we don't want to acknowledge failure: we don't want to be reminded about resolutions that [More]

  • Location or Credibility?

    Location or Credibility?

    With so many Social Media sites out there, where should you spend your time? In the "olden days" of just a few short years ago, it was fairly simple: For business, spend time on LinkedIn. For personal, use Facebook (or in the "real" olden days, use MySpace). If you have [More]

  • Blog Intentions

    Blog Intentions

    With so many people and organizations getting on the blogging bus, it seems that blogging must be very important. But why? Deciding on a strategy helps clarify the underlying purpose of the blog itself, and provides focus to the writing. Here are some of the reasons that we've come across; [More]

  • Social Media ROI

    Social Media ROI

    Do you have a nagging concern that all of the time you spend on Social Media is not giving you a good return on your time investment? If so, you're probably right, and you're not alone. Too many organizations (and people) waste time doing activities that yield very little, often [More]

  • Speaker Wiki

    Speaker Wiki

    Just starting to use this interesting tool to post more details on my speaking: Randall CraigRandall Craig Reviews Toronto, Canada Speakers Blogging Speakers E-Commerce Speakers Social Media Speakers Social Networking Speakers Networking Speakers Business Speakerspowered by Speaker Wiki Check it out! [More]

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