The Everything Guide to Starting an Online Business:
Digital Transformation for Associations, 2nd Edition
Social Media for Business – 101 Ways to Grow your Business without wasting your time:
Online PR & Social Media for Experts, 4th Edition
Online PR & Social Media for Associations and Not-for-Profits
Personal Balance Sheet
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The Braintrust Professional Institute delivers programs designed to build leadership capacity and a sustainable competitive advantage. Just released: Becoming a Thought Leader, 41+ guided actions to move from expert to thought leader, and then monetize your positioning.
Or maybe you work with one, and they are constantly making so-called improvements in your work. Why do they do this? They feel that their unique experience will improve the initiative's chance of success. That their input will reduce risk. [More]
Is the ability to quickly build a community or identify prospects through content or ads just too tempting to resist? For most people, all of this is true. And it is, actually, too good to be true. Over the longer [More]
Even if you do receive a decent number of referrals, the question remains: how might we do even better? Enter upstream-downstream analysis. Clients don’t care about you, they only care about how you can solve their problems. And to solve [More]
Too often, organizations see an arithmetic connection between the resources allocated to a task, and the return on investment from it. Chasing the digital holy grail of engagement seems to be no different. But is it?
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Randall is a strategic thinker, analytical, and personal. He possesses intellectual muscle, a commitment to optimum outcomes and high integrity - I highly recommend him. Randall is first class!
Randall's expertise and experience in all areas of strategic communication, marketing, web and social media is remarkable in its breadth and depth.
Randall is simply one of the brightest people I know. He is gifted in seeing things from both the 50,000 foot level and sea level at the same time, and snatching -- seemingly from thin air -- the one piece of the puzzle that will make the entire strategy work