The Everything Guide to Starting an Online Business:
Digital Transformation for Associations, 2nd Edition
Social Media for Business – 101 Ways to Grow your Business without wasting your time:
Online PR & Social Media for Experts, 4th Edition
Online PR & Social Media for Associations and Not-for-Profits
Personal Balance Sheet
Contact us for more on Randall’s topics, availability, and audience fit.
The Braintrust Professional Institute delivers programs designed to build leadership capacity and a sustainable competitive advantage. Just released: Becoming a Thought Leader, 41+ guided actions to move from expert to thought leader, and then monetize your positioning.
How you answer that question is a function of your age. If you asked your parents or grandparents, it would likely be 20-50 people, which would include their family, friends, and work colleagues. If you grew up in the 1970s [More]
While it is true that writing and speaking are both individual skills, this test isn't really a question of evaluating those skills. After all, sadly, "everyone" writes and speaks. The value of the test comes from two separate sources: 1) [More]
The activity level test is simple: how "busy" is the thought leader? The more they are creating new intellectual property (books, blogs, podcasts, research, etc.), speaking at events, and engaged in conversations on social media, the higher they rank on [More]
Are your networking activities strategic? …. or is “learn a networking strategy” one of your new goals…?
The common theme with networks is that one must “exist” before you can use it — and therefore without one, you are at a distinct disadvantage. This woe-is-me attitude rests upon the assumption that a network is a “thing” that you have, as opposed to a process that you engage in.
The purpose of networking is to meet new people, and deepen the relationships with those that you already know. Networking is the journey, not the destination.In this week’s podcast, I take the extreme example of someone with no network, and share a strategy for how to build a robust one.
Each week, get Randall’s 60-second action-oriented insights on building your business.
Randall is a strategic thinker, analytical, and personal. He possesses intellectual muscle, a commitment to optimum outcomes and high integrity - I highly recommend him. Randall is first class!
Randall's expertise and experience in all areas of strategic communication, marketing, web and social media is remarkable in its breadth and depth.
Randall is simply one of the brightest people I know. He is gifted in seeing things from both the 50,000 foot level and sea level at the same time, and snatching -- seemingly from thin air -- the one piece of the puzzle that will make the entire strategy work