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One Phone Call

by Randall Craig on March 25, 2008

Filed in: Blog, Career Planning, Make It Happen Tipsheet, Networking

Tagged as: , ,

If you could make one – and only one – phone call to move your career forward, who would it be to? And what would you say? If you could arrange one – and only one – meeting to move your career forward, who would you call? And what would you say?

Would the call be to your manager, explaining an interesting, but risky idea? Would the call be to a would-be mentor, asking them for career advice for the first time? Or would the call be to a senior executive at a client, looking for more business?

Would the meeting be with your product development team, to give them market feedback? Or with your family, to discuss a possible career change? Maybe the meeting would be with your manager, to solicit their support for a potential new role?

However you answer, one thing is certain: without that one phone call, meeting, email, or presentation, you will not move your career forward, let alone excel in your current role.

This week’s action item: What is preventing you from taking that first step? Often, we manufacture reasons why we can’t (or shouldn’t) do something important, yet we know that if only we did it, it would make a significant difference. Sometimes we don’t make that call because of fear, uncertainty, or personal doubt. If this is the case, attack the problem methodically:

1) Make a list of who you might call, along with the reason.

2) Rank the impact that each call can have.

3) Write out your speaking points for the highest impact call

4) Rehearse the call, either by yourself or with a friend or colleague.

5) Make the call – you’ll feel great!

Work-Life Balance postscript: If you could make one – and only one – phone call to a friend or family member, who would it be to and what would you say? Now do it…

Note: The Make It Happen Tipsheet is also available by email. Go to to register.

Randall Craig

@RandallCraig (follow me)



Randall has been advising on Web and Social Strategy since 1994 when he put the Toronto Star online, the Globe and Mail's GlobeInvestor/Globefund, several financial institutions, and about 100+ other major organizations. He is the author of seven books, including the recently released "Everything Guide to Starting an Online Business", and speaks across North America on Social Media and Web Strategy. More at and

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