by Randall CraigFiled in: Blog, Business Development, Make It Happen Tipsheet, Sales, Social Media, Time managementTagged as: Digital Strategy, LinkedIn, Sales
With all of the wheel-spinning and effort spent on social media, wouldn’t it be nice to actually use it to grow sales? Not improve awareness, develop the brand, help with marketing, or “continue the conversation”. But actually sell.
Here are four ways that social media can be use to sell services. (Here’s something for product sales.)
These ideas mirror a traditional sales process: Awareness, Prospecting, Meeting, and then post-sales referral. The goal is alignment.
Whether your role is in sales or not, it’s time to change how you use these tools: move from a passive mode to a more active one. A great way to start? Pick up the phone – a computer is not your client: a real person is.
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