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BLOGMotivation vs. Movement

by Randall CraigFiled in: Blog, Make It Happen Tipsheet, Management, Motivational

Why do some people have such incredible drive, and others seem to just bumble along, rarely achieving their professional goals? To answer this question one need only look at motivation, and how it usually is “achieved” on the job.

Most people have annual job goals or objectives. As an example, salespeople have quotas, commission plans, bonuses, and other incentives to “produce”. Yet sales managers know that if they double the payout, they won’t get double the sales: they get movement towards goals, not motivation to achieve them.

Motivation is an intrinsic personal drive, not a result of external stimulus. The job of the manager is to recruit people whose personal motivation is inline with the movement that the manager requires. Then when hired, the manager’s role is to both remove impediments to movement, and coach the employee to develop and improve their skills and efficiency.

Strong managers know that when they connect with the employee’s motivational hooks, the employee will do whatever it takes to get the job done. Or said another way, a contest for sports tickets will mean very little to people who aren’t sports fans.


This week, move your colleagues to action by hooking into what intrinsically motivates them. They’ll do a better job, they’ll do it faster, and they’ll be happier doing it.

Bonus action plan: What motivates you? (You’ll be happier – and more effective – if you share this with your those around you.)

Does this topic resonate? Reach out to Randall: he can present it to your group.  (More presentation topics)
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