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Planning

  • Insight: The Business of Risk

    Insight: The Business of Risk

    What if something goes wrong? Most people are not keen on taking risks. A small faction of people are definitely risk–takers. Whether you are one or the other, the decisions you make often boil down to one ratio: The Risk-return equation. We spend a lot of time on Return, and [More]

  • Consumerization

    Consumerization

    Wikipedia defines consumerization as the reorientation of product and service designs to focus on (and market to) the end user as an individual consumer, vs an earlier era of organization-oriented offerings.  It speaks to growing markets by looking for a completely different category of buyer, who may also be an influencer for [More]

  • Six Ways to Sabotage your Consultants

    Six Ways to Sabotage your Consultants

    Why are all consulting projects not wildly successful?  Why are some merely acceptable, and others fail? Without a doubt, consultants are often to blame: they over-promise, under-scope, or take on assignments with unrealistic deadlines.  Yet clients also control the outcome of the engagement, and often, unwittingly, sabotage their consultants. Here are [More]

  • 11 ways to build creativity into brainstorming

    11 ways to build creativity into brainstorming

    Many leaders find themselves faced with the difficult task of harnessing their team's creativity to solve challenging problems.  Yet so often, group brainstorming yields little or no significant benefits.  Why? Sometimes it is a question of facilitation skills.  Sometimes a lack of creative process.  But often it is because of [More]

  • Insight: Building High Performance Boards

    Insight: Building High Performance Boards

    Have you ever considered why some boards (or senior management teams) are more effective than others? While the usual reasons may include individual skills and knowledge, attitude, strong staff support, and infrastructure, one of the most powerful drivers of board performance - and also one of the most overlooked - [More]

  • 12 travel hacks

    12 travel hacks

    Are you one of those people who despise air travel? Or wish that you could somehow tolerate it, just a little bit more? It is true, in the 1950s travel was a grand affair: it was special. By the 1980s not as much, but there was still an aura of [More]

  • Today Marketing or Tomorrow Marketing

    Today Marketing or Tomorrow Marketing

    Think what it was like to be Lewis Downing Jr:  Back in the mid-late 1800's, he was the President of the Abbot-Downing Company, one of America's most celebrated stagecoach manufacturers.  He was at the top of his game, literally opening up the west with his vehicles.  Lewis Downing Jr. supported an entire [More]

  • Ten Tests: Can Your Website Live Through One More Year?

    Ten Tests: Can Your Website Live Through One More Year?

    How long do you keep your car?  Some people swap their car every 2-3-4 years, while others keep them for ten, and run them into the ground.  There are pros and cons to both strategies, and endless arguments about which is best: older cars have higher maintenance costs, sport some [More]

  • Social Media Planning Calendar

    Social Media Planning Calendar

    How do you organize your Content Marketing and Social Media activities?  Most people have a system - whiteboards, excel documents, Google Calendar, or often, scraps of paper.  Unfortunately, none of these are as effective, or efficient, as they might be.  And they certainly don't help you share your activities with [More]

  • Your Daily Social Media Routine

    Your Daily Social Media Routine

    How do you spend the first 20 minutes at the office each day? If you were in the 1970's, you would spend the time reading the newspaper, then organizing your inbox (the box on your desk), and finally looking at your calendar before "starting" your day. In the 1980's, you [More]

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