by Randall CraigFiled in: Blog, Learning, Make It Happen Tipsheet, PlanningTagged as: Lessons, Success
Why is it that retailers have back-to-school sales starting in August?
They know that clothing purchases are made 3-4 weeks immediately before the first day of school. (They also know that few customers will purchase clothing a mere day or two beforehand.) Stores make their buying decisions months in advance. Manufacturers make their products even earlier.
After the school selling season is done – maybe a week or two after school starts – the retailer will stock the next season’s apparel and the “old” stock is often sold at a loss.
Surprisingly, there is a lot that we can learn from retailers. For example:
Not everyone thinks like a retailer – or feels comfortable drawing lessons from them. But it is a great example of how we can learn from just about every organization – or person – we come in contact with. This week, choose an organization – or a person – and write down their lessons for you.
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