Have you noticed that each magazine, newspaper, and TV news show has its own style? They do so because style builds brand equity with their target audience. But look underneath the glitz of style, these pros have structured each story almost exactly the same. Or in other words, every episode [More]
Each day, we are bombarded with information in advertising, news reports, emails, websites, TV, magazines, and social media. We take this in, process it, and then figure out what it means. Some of it we act on, creating more information for others, and some of it we file away for [More]
How many useless meetings have you attended? And how many have you been in charge of? Whether the meeting is a team status review, sales pitch, in-person or via Zoom, following a structured approach can make an appreciable difference. Consider this framework: Define the purpose of the meeting: Before you [More]
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