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Language

  • Audience Assumptions

    Audience Assumptions

    My recent trip to India has once again sensitized me to an assumption that writers and speakers too often make:  that everyone understands what you mean to say. This is absolutely not the case.  Test yourself - what do the following three words mean?  Flyover, Subway, and Removalist. If you [More]

  • Speaking of Language

    Speaking of Language

    I once worked for a brilliant leader... whose mother tongue wasn't English. To my horror, I discovered that he didn't always understand every word that I spoke or wrote. With increased diversity and a more global business environment, expect this to happen more and more frequently. The challenge selling a [More]

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