As a speaker or writer, one of the most powerful techniques is to look for common cause with your audience. This may mean using words or imagery that conjure up something from a shared past, or play to a shared cultural experience. Unfortunately, this very same technique is unwittingly used to the exact opposite [More]
The term diversity has become associated with the human rights movement, and lives in the same space with terms such as enforcement, quotas, and affirmative action. Despite these seemingly negative terms, there is a powerful case for organizations to adopt a positive and proactive approach to diversity. The usual argument [More]
If you are reading this, the chances are very high that you understand English. But what if you didn't? What if your target audience didn't? Or what if your target audience did understand, but felt more comfortable in their own mother tongue? The obvious solution: translate your content. The not-so-obvious [More]
There is no question that people think differently from each other. Proof points abound: people wear different clothes, choose different hairstyles, hold different jobs, and prefer different foods. And whenever we write a report, make a presentation, or write a blog post, we often feel challenged by people who voice [More]
Have you ever had the opportunity to listen to a speaker from another country, or from a culture that is very different than your own? If you have - and most people have - you may have noticed that they use different words than you. Perhaps you found their words [More]
Have you ever been in a situation where you answered someone's question, and you're sure that they didn't "get" your answer? Or have you tried to explain an issue to a work colleague - and all you get is a blank stare? When this happens, you may think that the [More]
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