How do you know if you are successful using Social Media? While the answer a few years ago may have been it's so experimental, we'll have to see, the answer from some today is similarly dissatisfying: Social Media ROI is comparable to computing the ROI of a telephone. We can [More]
When the economy is tight, most organizations face a financial call-to-action: tighten your belts, manage costs, and cut-cut-cut. This seems reasonable - financial management will rationalize that revenues no longer support a "higher" level of expenditure, so either sales must increase, or expenses must be cut. But how are these [More]
You may not realize it, but the game playing, ad-serving, stalker-friendly site called Facebook has long busted out of it's walled garden and moved into the "real world" in a very big way. And it is having profound implications for government, other businesses, and each of us as individuals. Unless [More]
For many of us, Social Media has become ubiquitous: we couldn't imagine a day without Facebook, Twitter, LinkedIn, YouTube. or TikTok. For many companies, Social Media is at the core of their marketing strategies. But what if the plug was pulled? What if the government, or a technical disaster, caused [More]
How often have you admired someone else's accomplishments, and said to yourself, "I wish I could do that!". Or when faced with a daunting goal, are not sure where to start? Conventional wisdom suggests that you start at the beginning, and take small, easily accomplished steps. Doing so moves you [More]
Have you ever been in a situation with your team when you're trying to figure out how to get everything just right? As problem solvers, our attention quickly focuses on what is wrong. We think that if the deficiencies could be removed, then everything would be perfect. Processes would be [More]
What do Stevie Wonder, Leonard Cohen, and Elton John all have in common? They are all musicians, all internationally famous, and they have all been writing music and performing for decades. But what accounts for their success? They had great teachers and mentors. They practiced their scales and rehearsed their [More]
What can we do, prior to starting something new, that will increase our chances of success? Back in 2009, when Barack Obama was "inaugurated" as President of the USA, he taught us many great lessons... even if we don't have a budget of $150 million-plus for the effort. We can [More]
Ten Career Planning Tips that we can learn from Barack Obama (and John McCain) Thinking back to the American Presidential election, are there any job search and career planning lessons that can be learned from Obama's historic victory? The answer, of course, is yes. 1) Anyone can grow up to [More]
Ask any mountain climber - the surest way to the top of the peak is a very simple recipe: put one foot in front of the other. And then do it again. This very simple formula is no different for those looking in advancing their professional success. Education: Most of [More]
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