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Make It Happen Tipsheet

  • Repurposing

    Repurposing

    Have you ever wondered what it would be like to be an author of a book, but you can't see yourself ever finding the time to make it happen? If so, you are exactly like the vast majority of authors, before they write their first book. So how do they [More]

  • Remember First, Second, Third

    Remember First, Second, Third

    Many blogs I read I don't like - the posts have no interest to me. Have you ever read a blog posting or listened to a presentation where the topic didn't resonate, or where you felt excluded? If so, the writer made a common mistake: "you" were squeezed out by [More]

  • Personal Blog Branding

    Personal Blog Branding

    "You only have one chance to make a good first impression." This is the siren song of personal branding, and is what causes millions of people to think carefully about what they wear each day. Too bad though, that in today's too-fast social media world, the first impression does not [More]

  • No Blog Pressure

    No Blog Pressure

    Have you felt the pressure to write a blog? If so, you're not alone - many people (and organizations) succumb to the pressure. This results in a sparse, poorly written blog, disconnected from strategy, and which is eventually abandoned. Of course, the embarassing initiative is preserved forever somewhere on the [More]

  • Reverse Engineering

    Reverse Engineering

    How often have you admired someone else's accomplishments, and said to yourself, "I wish I could do that!". Or when faced with a daunting goal, are not sure where to start? Conventional wisdom suggests that you start at the beginning, and take small, easily accomplished steps. Doing so moves you [More]

  • Zoom Lens

    Zoom Lens

    How do you solve problems? One way to do so is to use a zoom lens. If you're like most people, at one time or another you've played around with a zoom lens. When you zoom out as much as you can, you see just about everything: you have an [More]

  • 16 Blog Topic Ideas

    16 Blog Topic Ideas

    As an expert, writing a blog (or doing a short video) is a great way to demonstrate your knowledge and perspective. It helps prospective clients (or employers) understand how you think, and how you can solve their problems. If you are a marketer, this content begins to create a community [More]

  • Who’s your Charlie?

    Who’s your Charlie?

    One of the most productive ways to see a country, especially where you don't speak the language, is to hire a private guide. You get an insider's perspective, a translator, and a driver all rolled into one. And if you are lucky enough to have a tour guide like one [More]

  • Mind the (Service) Gap

    Mind the (Service) Gap

    How often have you been disappointed by an experience with a supplier? When it happens, it is usually because of a very basic problem: a gap between your expectations of service (or quality), and their expectations when delivering the service. Reducing frustration and disappointment is easy... if only you could [More]

  • Respect Your Referrals

    Respect Your Referrals

    One of the most powerful concepts in networking is "Give to Get": the more you help other people, the more they will help you. Give to Get also has a longer term benefit: the longer you do it, the more powerful your relationships and the more positive your reputation. An [More]

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