The profusion of systems has led to a bumper crop of data. Facebook, LinkedIn, Twitter, YouTube, and all of the other social media sites track the beginning of the journey, while marketing automation tracks the latter part of it. CRM systems track prospect and client activity, while ERP systems track [More]
One only needs to look at the sorry plight of the newspaper business to see that the future doesn't look rosy. The world has changed. Or have we so bought into the inevitability of technology that it has blinded us to what we are giving up? And have we left many [More]
Here are 20 ways... Social Media Write a blog post about it, but tie the news to the reader: answer the question "so what"? Create a mini-video (60-90 seconds), possibly including it within the blog, but also post it on YouTube. Update your LinkedIn Company page. Update your LinkedIn Status. Publish a [More]
Recently I had a stark reminder, in the most unlikely of places, that this is absolutely not the case. For several hours, I spent sorting food at the local food bank. Instead of going through the front, where patrons were able to pick up their food, I went through the back, [More]
Instead, after you read, what can you do? Here are eight specific ideas… Summarize for colleagues Make reference notes Create an action plan – do something Blog about it Forward the book to a friend or colleague Reach out to the author on their site Join a discussion group on [More]
In the interest of providing practical ideas to improve creative performance, here are five "creative" insights that can help: 1) Your Environment: Where do you actually do your work? Your surroundings have both a direct and indirect impact on how your mind works. Recently I saw the home office of [More]
One of the major downsides of technology is the addictive nature of it: even when we are on vacation, we feel the need to post photos, check others' Facebook walls, watch TikTok videos, see who has viewed our LinkedIn profiles, and Tweet about what is important to us. (We train [More]
It could be a simple typographical or grammatical error, a case of misattribution, or a more serious case of factual error. Unfortunately, blog and social media errors happens far too often, for some very obvious reasons: Some content is dictated and the speech-t0-text software sometimes gets it wrong. Editing is [More]
In the olden days - and sadly, "today" for many organizations - the most common project management approach is the so-called waterfall approach: Market research Analysis of requirements Technical specification Development Testing Bug-fixes Final testing Launch This approach allowed for clear approvals at each stage, and cleverly separated the "client" of [More]
Contrast this, with this next screen shot, where the URL bar explicitly says Not Secure: The key difference between these two sites is that the first site (mine) is encrypted (look at the URL that starts with "https"), while the second example (Apache) is not encrypted at all. Yikes! While there [More]
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