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Business Development

  • Six Steps to Strategic Blogging

    Six Steps to Strategic Blogging

    Chances are that you are not a blogger.  But chances are relatively high that you like the idea of being one. During my last 100 or so presentations, I asked the audiences if they blog: surprisingly, only a sprinkling of  hands typically go up. When asked if they like the [More]

  • Trust Takes Time

    Trust Takes Time

    How long does it take to make a sale?  And is it faster using traditional marketing and sales techniques, or digital-based ones? In traditional marketing and sales, advertising informs prospective customers about a product or service. Those who have a need show up and make their purchase. In the more [More]

  • Foolish Policies or Accountability

    Foolish Policies or Accountability

    Chances are you are working (or have worked) in an organization that gave you a PC that was completely locked down. You were not allowed to add your own software, let alone customize the software that was pre-installed. If you did want to go to the web, you could do [More]

  • The Social Benchmark

    The Social Benchmark

    In your professional field, who is the best at what they do? Chances are, you didn't name yourself. This is not surprising - between personal modesty, and our competitive instinct to look over our shoulders, we will usually make the comparison to others. Management experts will tell you that a [More]

  • One step back, two steps forward

    One step back, two steps forward

    It's always frustrating when after much hard work, you hit an obstacle: you're not sure of the next step, a key person doesn't buy in, or you forgot to book a key piece of equipment. When this happens, you (and your team) often become demotivated, and progress usually stalls. You're [More]

  • Squeezing the Negative

    Squeezing the Negative

    Have you ever been in a situation with your team when you're trying to figure out how to get everything just right? As problem solvers, our attention quickly focuses on what is wrong. We think that if the deficiencies could be removed, then everything would be perfect. Processes would be [More]

  • Network Values

    Network Values

    When it comes to networking, the focus seems always to be on quantity. How many cards in your rolodex? How many names in your computer? How many LinkedIn Connections? Unfortunately, in our quest to supersize our network, we often forget about the importance of its quality. Let's face it: a [More]

  • No Objections

    No Objections

    Everyone is in sales. Each of us is always selling something to somebody. You may be selling your recommendations to your colleagues. Or you might be trying to convince your family where to go on your next vacation. Or if you are pitching for a new opportunity, you are selling [More]

  • Online PR and Social Media for Experts, Authors, Consultants, and Speakers

    Online PR and Social Media for Experts, Authors, Consultants, and Speakers

    After a grueling amount of research, writing, and editing, Online PR and Social Media for Experts, Authors, Consultants, and Speakers is now available. Check it out at www.OnlinePRSocialMedia.com. The book itself is 130 pages, and while it is aimed at "experts", it is completely appropriate for those with expertise working [More]

  • The World Revolves Around Others

    The World Revolves Around Others

    The harder you work, the greater your rewards. These words are pounded into our brains from an early age - but are they true? Unfortunately, our rewards are determined not just by how hard we work, but also by those we work with, and especially those we report to. If [More]

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