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  • AI Risks and Lost Opportunities (Part Two)

    AI Risks and Lost Opportunities (Part Two)

    Four AI Lost Opportunities No brand voice: While it is possible to tweak how ChatGPT writes (“In the style of ____, write…”), this relies on the AI platform to already know what your brand’s voice actually is. And while it is possible to “teach” ChatGPT by feeding in examples of text [More]

  • AI Risks and Lost Opportunities (Part One)

    AI Risks and Lost Opportunities (Part One)

    There are two reasons why a risk assessment for new technologies (like ChatGPT and other AI tools) does not happen: most leaders are not aware of the risks (and lost opportunities), and individuals can use both their work computers and personal devices to access the tool, in the same way [More]

  • ChatGPT – Is it Stealing Your Content?

    ChatGPT – Is it Stealing Your Content?

    ChatGPT is a “large language model”: the system ingests copious amounts of training data, draws connections within it, does its abracadabra analysis, and then strings together responses based on the algorithm that it self-develops. So the question isn’t really how does an AI system become so smart, but rather where [More]

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