May 12, 2017 6:13 am | Author: Randall Craig
Ask your CEO, and they will say that your greatest asset is your people. Ask your marketing chief, and the answer will be your brand. And ask your CFO, your value is determined by your revenue or EBITDA. But is it possible that they may all be wrong... or may soon be? (Hint: how would your CIO answer?)
May 05, 2017 6:39 am | Author: Randall Craig
Does the trend to digital mean that traditional communications are effectively... dead? That all of your traditional communication tools (newsletters, magazines, brochures, booklets, etc) are destined for the trash heap?
Apr 28, 2017 6:59 am | Author: Randall Craig
When there is important news, how do you share it? At the 30,000 foot level, the answer is simple: send an email and put it on Social Media. When it comes to execution, however, many organizations miss great opportunities to get the word out.
Apr 21, 2017 7:00 am | Author: Randall Craig
Have you ever slipped into the assumption that just about everything (and everyone) is fully connected online, and on social media? That a connection is one click away on the latest smartphone?
Apr 14, 2017 10:51 am | Author: Randall Craig
We spend hours learning, reading books, attending seminars, and taking courses, but too often, the knowledge is lost, and virtually no change takes place. Must this always be the case?
Apr 07, 2017 7:34 am | Author: Randall Craig
What is the one rubbish statement that single-handedly limits our creative potential? "Some people are incredibly creative, and others are not. I am more analytical than creative." Rubbish! Creativity is a skill to be mastered - not an endpoint of a so-called creative-analytical continuum.
Mar 31, 2017 6:29 am | Author: Randall Craig
One of the major downsides of technology is the addictive nature of it: even when we are on vacation, we feel the need to post photos, check others’ Facebook walls, watch TikTok videos, see who has viewed our LinkedIn profiles, and Tweet about what is important to us. (We train ourselves for this by constantly […]
Mar 24, 2017 8:08 am | Author: Randall Craig
Have you ever seen a mistake in someone else's blog or social media post? Or maybe you've been a victim of this yourself?
Mar 17, 2017 6:36 am | Author: Randall Craig
Project managers the world over build Gantt charts, PERT charts, Work Breakdown Structures. They focus on delivering on-time, on-budget. No matter your role, is there something that can be learned from the profession of project management?
Mar 10, 2017 6:10 am | Author: Randall Craig
Whether real world or on the web, trust is a powerful factor. For users of the popular Chrome browser, Google recently made a change that is sure to give many people pause. Consider the image below: notice that the "lock" is shown within the URL bar, and the "https" (which is the secure protocol) is being used.