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BLOG14 key digital planning reads

by Randall CraigFiled in: Blog, Make It Happen Tipsheet, Planning, Strategy

Do you have a pile of reading, perhaps sitting at the corner of your desk?  Clippings that seem particularly important that you would get to “at some point”?  Or perhaps, a digital version kept safely in an obscure folder, just waiting for you to find the time to read?

These clippings are particularly important, as they provide perspective that can influence all of your decisions going forward… so long as you actually get to them.  In this spirit, here are some of the most important digital reads from my pile:

  1. On building an elearning program:
    https://www.randallcraig.com/monetizing-ip-online-learning/ 
    https://www.randallcraig.com/monetizing-ip-implementing-an-elearning-program/
  2. On building a thinking organization:
    https://www.randallcraig.com/insight-building-a-thinking-organization/
  3. On the challenges with Software-as-a-Service:
    https://www.randallcraig.com/viewpoint-software-as-a-service-a-rocky-transition/
  4. On avoiding disastrous IT projects:
    https://www.randallcraig.com/avoiding-tech-project-failures/ (part 1)
    https://www.randallcraig.com/avoiding-tech-project-failures-2/ (part 2)
    https://www.randallcraig.com/avoiding-a-disastrous-crm-implementation/
  5. On the impact of virtual reality and augmented reality:
    https://www.randallcraig.com/viewpoint-virtual-reality-augmented-reality/
  6. On market research (and knowing your target audience):
    https://www.randallcraig.com/a-different-market-research/
  7. On rebranding:
    https://www.randallcraig.com/viewpoint-the-rebranding-decision/
    https://www.randallcraig.com/insight-rebranding-recipe/
    https://www.randallcraig.com/brand-building-and-brand-transfer/
  8. On the digital future:
    https://www.randallcraig.com/websites-strategic-assets-or-the-newest-commodity/
    https://www.randallcraig.com/eyeballs-and-friends/

THIS WEEK’S ACTION PLAN

Invest in perspective – read a few of the articles from my digital parking lot. Then pass this list to a colleague, and begin the conversation on what it means to your organization.  (And if you only have time to read one, my vote is to read the article on Virtual Reality.)

Does this topic resonate? Reach out to Randall: he can present it to your group.  (More presentation topics)
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@RandallCraig (Follow me for daily insights)
www.RandallCraig.com: Professional credentials site.

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