The number of ways you can use Social Networks seems boundless: connecting to former colleagues and old friends, sharing up-to-the-minute news, creating a community of common interest, marketing, sales, recruiting, investor relations, and so on. At the same time, there is the downside: endless time wasted, brand risk, and identity theft. With so much emphasis – from just about everywhere – on Social Media, it seems apropos to list some of the more effective tips and perspectives:
- The Centre of Gravity: The most important way to keep your Social Media relevant.
- Twitter Strategy: Eight strategies to use Twitter.
- Too Many Friends?: When (and why) to “defriend” from others.
- Social Notworking: Avoid embarassment by following some simple dos and don’ts
- 25 Hours of Status Updates: A strategy for becoming more efficient/effective.
- Out without the Shout: Changing your communication style from broadcasting to engagement.
- Anti-Social Networking: This headline says it all: when Social Networking is anti-social.
- Social Media Sinkholes: How much time is too much time to spend?
- Social Media Manners Matter: What NOT to do in Social Networking.
- Follower, Friend, or Family?: Explores the hierarchy of relationships: it’s not all black or white.
This week’s action plan: The very nature of Social Media is to share ideas, links to resources, then use these as a basis for discussion. This week, send a link to your favorite tip from this list to your colleagues and friends: it will improve their experience, and because the web is social, it will also improve yours.
Special request: Do you have any special Social Media tips? Send them in, and I will compile for a future Make It Happen post.
Note: The Make It Happen Tipsheet is also available by email. Go to www.RandallCraig.com to register.
Randall Craig
www.RandallCraig.com
www.ptadvisors.com
